Little Debbie Rebrand Project: 

LOGO: I chose to redesign the hat and go with an illustrative look. Little Debbie is a family owned bakery. They're very family oriented so I wanted to pay homage to that aspect and I know it plays a huge role in who they are as a company/brand. The colors are soft pastels and very subtle so it doesn't take away from the packaging as a whole. 

PACKAGING: For the packaging, I basically deconstructed the entire zebra print and splashed it all over. I didn't want it to be obvious that it was a Zebra, so I thought why not take it apart? Stuck with the soft pastel colors so it wasn't too IN YOUR FACE and thought it brought the whole things all together in the end.